Mindful Fashion in conjunction with NZTE, launch a research report into global apparel markets and customer preferences. The report is tailored specifically for the New Zealand fashion, clothing and textile industry.

Learn key insights into global apparel markets and consumer sentiment and brand preferences in the key markets of Australia, the UK, the US and Canada.

The report covers:

1. Market sizing and key brands
2. Trade overview
3. Consumer preferences
4. High-level regulatory checks

View and download the report at the link below.

READ THE REPORT HERE: Apparel Market Insights Report 2024

Key Takeaways

• Given the NZFCTI’s value proposition and price point, the shift away from mass apparel in Australia and Canada may be beneficial.
• The USA stood out as a market that may lean towards fast fashion / mass apparel.
• Respondents indicated an interest in purchasing more sustainable products, but price remains a significant factor.
• The opportunities relating to increased consumer interest in second hand apparel need to be explored for the NZFCTI.
• The North American sustainable fashion regulatory environment is changing rapidly.

If you would like to watch the recorded session, please get in touch [email protected]