Mindful Local Fashion Collective launches

Sustainability and ethical fashion have been increasingly hot topics of conversation over the past few years with designers feeling the pressure to be as transparent as possible. While many designers are doing the right thing with their supply chains, the very nature of how complicated supply chains can be and how difficult and expensive it can be for businesses to trace absolutely everything has made being 100% transparent pretty much impossible for many.

This is where new fashion initiative Mindful Fashion New Zealand is aiming to change things using the collective power of New Zealand designers together to share costs and information.

Mindful Fashion New Zealand is the brainchild of Emily Miller-Sharma, designer of Liam and general manager of RUBY and designer Kate Sylvester, who saw the need for New Zealand designers to come together to create change.

The patron of Mindful Fashion New Zealand is Dame Pieter Stewart, founder of New Zealand Fashion Week and someone who has championed local fashion for decades. She is aware, like the designers, of how important it is for fashion brands to be transparent about their supply chains, as now more than ever consumers are demanding to know where their clothes were made and that those workers were treated fairly.

Read more at Fashionz here