Jacinda Ardern knows the importance of New Zealand Fashion

The Prime Ministers May 2022 US trip was partly about using her international profile and popularity to boost New Zealand businesses and industries ready for export, and Ardern used her moments in the spotlight to showcase New Zealander designers. In this opinion piece, Zoe Walker Ahwa argues that while New Zealand fashion may not be as big as New Zealand beef, it is a world-class and valuable industry to be proud of.

That bold statement worn on The Late Show with Stephen Colbert was one of several NZ designer looks worn by Prime Minister Jacinda Ardern for her US tour.

Zoe Walker Ahwa Stuff's style editor, and co-founder for the fashion website Ensemble reports on Jacinda's US trip and her travel wardrobe.

Prime Minister Jacinda Ardern knows the importance of NZ fashion but it won't define her

PM Jacinda Ardern in New York with CEO Simon Limmer and Agriculture Minister Damien O'Connor. Her jacket and blouse are by New Zealand designer and Mindful Fashion co-founder Kate Sylvester.